Case studies/Willis Bond

Project sites a development team can actually keep current

Marketing and project pages for a New Zealand developer — precinct photography, availability, and content the marketing team can change without a ticket.

Client
Willis Bond
Location
Wellington, New Zealand
Year
2024

Web · Property

info@lyrocode.com

A contemporary apartment building of the kind Willis Bond develops

Market

New Zealand

Surface

Web + CMS

Year

2024

Pictures from the work

Photography that matches the product — the buildings, the floor, the clothes, the road — not stock of people pointing at a laptop.

Residential apartments with balconies — the product on the site
A finished interior used on a project page
A mixed-use precinct at street level

The job

Project pages were slow to update. A new release, a sold-out building, or a photography drop meant waiting on a developer. The public site had to look like the work — concrete, glass, finished interiors — not a generic real-estate template.

Several live precincts needed to sit on one codebase, with shared components and their own photography, copy, and availability. Marketing had to own the words after launch.

What we built

We built the public site in Next.js with a CMS the marketing team already understood. Project templates share a layout; each precinct gets its own gallery, plans, and status without forking the code.

Photography is first-class: large stills, captions, and a gallery that does not fight the architecture. Availability and “register interest” sit next to the pictures, not in a buried form.

Where it landed

The team publishes a new project page without us in the loop. Shared components keep the brand tight across precincts. The site loads as a marketing site should — fast on a phone, with the photography doing the selling.

Stack

What we shipped with — picked for this product, not for a slide.

  • Next.js
  • React
  • TypeScript
  • Tailwind CSS
  • Sanity
  • Vercel
  • Figma
We needed pages that looked like the buildings, and a way to change them on a Thursday afternoon. That is what we got — not a brochure we had to email someone to update.
Daniel·Marketing lead, Willis Bond

Tell us what you are building.

We usually reply within one business day. Email info@lyrocode.com if you would rather skip the form.

A working session — the conversation that starts the build